Case Study

Dack On Dack Off — Local SEO Case Study

Melbourne local SEO campaign

Client

Dack On Dack Off

Location

Australia · Melbourne

Industry

Trade services

Services

Local SEO

The challenge

Like most small Melbourne trade businesses, the site had no structured local SEO — no optimised Google Business Profile, no suburb-relevant content, and no technical foundation for local search.

What we did

  • Local SEO structure built around the suburbs the business actually services
  • Google Business Profile setup and optimisation
  • On-page SEO fundamentals — titles, meta descriptions, schema and internal linking

The results

A structured local SEO foundation now in place, giving the business a base to compete for local map-pack and organic visibility that didn't exist before the campaign.

Related services

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